Authorize WhatsApp Business with a display name only

Jason Cantell

Updated at May 19th, 2026

Internal Content

Use this guide to learn how to authorize your WhatsApp Business integration as an administrator using only a display name.

  1. Click Settings.
  2. Select the mobile icon.
  3. Click the plus icon.


  4. Choose WhatsApp.
  5. Click Create to set up a WhatsApp Gateway.
  6. Sign in to your Facebook profile.
  7. Note: You must sign in with an account that has permission to manage your company’s WhatsApp Business account.

  8. Review the permissions you’ll share and click Get Started.


  9. Select the desired Business portfolio to connect and click Next.
  10. Choose a WhatsApp Business account and Create or select a WhatsApp Business profile.
  11. Check whether you’d like to Instruct Meta to automatically identify order and lead events.
  12. Click Next.


  13. Create a WhatsApp business profile by completing the following information.
    1. Enter a WhatsApp Business account name. This name is only shown and used internally.
    2. Set your WhatsApp business display name. Your display name is customer-facing and must match your business name.
    3. Select the Category that best describes your business. The chosen category is customer-facing.
    4. If desired, click Show more options to add an optional Business description and Website.
  14. Click Next.


  15. Select Use a display name only and click Next.
  16. Note: Meta needs to review your business and display name. This can take up to one business day.

  17. Review the requested access and click Confirm.


  18. The system provides your reserved phone number. Customers can use this number to connect with your business through WhatsApp.
  19. Note: Adding a payment method is not required.

  20. Click Finish.


  21. Enter an applicable Label and click Save.


 

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